Whamisa was founded by Jun Han Park, who first came into contact with natural cosmetics in Australia. The approach of using only pure, herbal ingredients of the highest quality fascinated him and made him want to bring this kind of healthy cosmetics to Korea. Inspired by the traditional technique of fermentation in Korean cuisine, Jun Han Park came up with innovative ideas to elicit even more effects from the natural ingredients.
Whamisa has developed a holistic, purely natural care line with the best ingredients from nature and meticulous research.The basis is high-quality ingredients, the effect of which is enhanced by the gentle fermentation process. This enzymatic conversion of organic substances is brought about by the addition of certain bacterial cultures. The natural microorganisms form nutrients that are difficult or impossible to produce chemically. Valuable secondary plant substances, which the plants form to protect against environmental influences and other stresses, are concentrated and broken down into small molecules. This is what makes the natural care products from Whamisa particularly bioavailable and helps the skin to better absorb the active ingredients.
This originality and the immense wealth of active ingredients make Whamisa unique. This is how the legendary works, for example Whamisa Toner Deep Rich, with its gel-like consistency, is incredibly nourishing, similar to a serum, and cannot be compared to a classic facial toner. Fermented flowers, chrysanthemum, dandelion and lotus flower, as well as organic quality fermented seeds and fruits are used in the Whamisa skin care line used. Delicate, floral scents accompany every application with the discretion of East Asian culture. More highlights from Whamisa are the Organic Flowers Cleansing Oil, the Water Cream, the Whamisa Toner original, the Whamisa Sun Cream or the prickly pear powerhouse Cactus Prickly Pear Pack.
The Korean Beauty Label Whamisa consistently focuses on sustainable value creation in order to preserve the treasures of the earth and use them responsibly. Whamisas mission is to preserve the harmonious and sustainable coexistence of man and nature. WHA 花 means "flower", MI 女 stands for "beauty" and SA 四 for the number "4". She symbolizes the base of the Whamisa Products: roots, seeds, flowers and fruits.