Yasmin Sewell Founder Vyaro

Vyrao

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    Combining the art of perfumery with holistic wellbeing through aromatherapy and energetic healing - that's the idea behind Vyrao. The brand was founded in 2021 by Australian Yasmin Sewell, who, after a long career in the London fashion industry, decided to focus on her passion for holistic wellbeing.

    Each fragrance from the brand is not only enriched with essential oils that can influence the mood, but also with a specific energetic intention. All large bottles of the seven unisex fragrances contain a Herkimer diamond crystal and all candle containers contain a V-talisman, which are charged with energies in Hawaii by the quantum energy healer Louise Mita. These energies can help to strengthen the intention of the fragrance and enhance feelings of self-love, courage, creativity, mindfulness, sensuality, freedom, protection or joy.

    Vyrao products are characterized by the use of high-quality, ethically sourced organic plant and flower extracts. These ingredients are based on neuroscientific findings from aromatherapy, energetic practices and traditional perfume making techniques to create innovative and unique fragrance compositions.

    Vyrao places great emphasis on increasing positivity and joy. This philosophy is reflected not only in the products, but also in every detail. From the elegant bottles and candle vessels, to the recycled and recyclable packaging, to the mantra cards that accompany each fragrance and inspire the wearer with an encouraging affirmation.

    "I have always worn perfume for myself rather than for others and I wear it to boost my energy. It's about ritualising your routine and setting intentions for the day by taking a moment for yourself. In that moment I use Vyrao and so do my friends and we all find it starts our day in a positive way" - Yasmin Sewell.