At a certain point in our lives we, Thomas Geierhos and Frank Herkenhoff, decided a turning point. We wanted to be free from dependencies and finally do what we really wanted to do: our own thing. We gave up our jobs and started our own company. Our idea was To create sustainable products that are not only good for us, but also good for the environment. And since we couldn't find a care brand for men on the market that is not only trustworthy, but also stylish and authentic, we launched it ourselves. From it is GREEN + THE GENT emerged.
An event in the past inspired us to GREEN + THE GENT. The focus is on the morning care ritual of one of our grandfathers, Kaspar. He was an old-school gentleman, with respect for himself, for those around him, and for nature. What we had to invent the word “deceleration” for, he had lived long before us. His life and ritual were characterized by Simplicity, mindfulness and simplicity. We call it the Kaspar ritual. Not a routine. But a deliberately chosen choreography like a barber's. This moment of mindfulness and surrender is the spirit in GREEN + THE GENT. And every day the starting point for enjoying our life as gentlemen carefree and with joy.
GREEN + THE GENT offer high-quality and effective men's care for face and body and the basics for shaving. Care that fits the lifestyle of the modern gentleman: authentic, masculine, individual and easy to use. The recipes are specially tailored to the needs of men's skin. For care, this means: more moisture, less fat. "Moisture boosters" like aloe vera are therefore essential. Accompanying active ingredients are organic extracts from elder, ivy and hops. The products are rounded off with the subtle fragrances "Gin" and "New Old School". GREEN + THE GENT get by without hidden chemistry. Instead, mostly with regional active ingredients and filled in packaging that is as sustainable as possible. The brand is with the COSMOS ORGANIC-Label (BDIH) certified organic and is produced in small batches in Germany. All GREEN + THE GENT Products are vegan, palm oil-free and have not been tested on animals.